c h o p t g r e e n s
brand design
Chopt Greens is a local restaurant in Wiesbaden. A fresh design was created for the opening, which visualizes the core values - healthy, delicious food reinvented.
With a modern look and laid-back elements, it specifically appeals to a young, conscious target group.
Idea, Design
h e x e n w e r k
commercial
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This commercial was created in the 2nd semester of AV production at Furtwangen University. With a mixture of humor, mystery and creativity, it shows that good medicine is not witchcraft - only modern medicine. The aim is to captivate the audience with engaging storytelling and strong images.
Idea, Conception, Storytelling, Set-Design, Costume
b a r e m a g a z i n
editorial
The magazine BARE was created in the seminar “Media Counterculture” under the direction of Prof. Dr. Christoph Zydorek. It is dedicated to the minimalist lifestyle, both in terms of content and design. Interviews with minimalist influencers show how differently minimalism can be understood and lived.
Idea, Conception, Design, Copy
t r u e c r i m e
social media
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This content was born out of my personal interest in true crime. The Gabby Petito case moved me deeply - so I wanted to present her story as a short video to sensitize young people in particular to the dangers of toxic relationships. Stylistically, the video is reminiscent of American case files and combines education with emotional depth.
The social post offers an alternative storytelling approach to an existing true crime case featured in a podcast. Visually, it draws on retro aesthetics and evokes the look and feel of classic American case files.
Idea, Conception, Storytelling, Edit
t r e e h o u s e
editorial
The editorial focuses on the Treehouse, a rental photo studio in Mannheim. To show the versatility of the studio, a high-quality, physical portfolio was created: creative, aesthetic and to the point. It conveys the spirit of owner Robin Heller: urban, individual and visually strong and authentically captures the special charm of the Treehouse studio.
Idea, Conception, Design